NBT Brand Creation
With the popularity of Tinsel, we created a separate Halloween version to predate the holiday season. With a sort of nebulous interior design concept, I kept things simple with a black and white aesthetic. While the palette was muted, we were able to really take risks with the typography and drawings. The menu was an apothecary throwback to make people have a more involved experience than just a sheet of paper with cocktails.
The booklet and bespoke typography/drawings were a hit and often photographed. The virality of posts helped encourage popularity of the bar which hit both artistic and business goals!
The booklet and bespoke typography/drawings were a hit and often photographed. The virality of posts helped encourage popularity of the bar which hit both artistic and business goals!